
The Energy Guide label is a yellow-and-black label required by the FTC on many new appliances, including water heaters and HVAC equipment. It shows estimated annual energy use and operating costs, along with how the model compares to similar products. This makes it easier to compare efficiency across brands and choose systems that save money long-term.
/ˈɛnərdʒi gaɪd ˈleɪbəl/
The Energy Guide label is a yellow-and-black label required by the FTC on many new appliances, including water heaters and HVAC equipment. It shows estimated annual energy use and operating costs, along with how the model compares to similar products. This makes it easier to compare efficiency across brands and choose systems that save money long-term.
What does the Energy Guide label tell you?
It shows estimated annual energy use and cost, plus how the model compares to similar appliances.
Source: The Cooling Company

Energy Guide labels help compare energy use and costs.
While shopping for a new AC or water heater, a homeowner uses the Energy Guide label to compare operating costs and pick the most efficient option within their budget.
Look at total cost of ownership—purchase price plus estimated annual energy costs—when comparing models.
“Look at total cost of ownership—purchase price plus estimated annual energy costs—when comparing models.”
The Energy Guide label program complements ENERGY STAR by helping consumers compare efficiency across all models, not just top performers.
Is the Energy Guide label the same as ENERGY STAR?
No. Energy Guide shows comparative energy use, while ENERGY STAR highlights top-performing models.
Why might my costs differ from the label?
Local utility rates, climate, and usage patterns can change actual costs.
Can I use the label to compare different appliance types?
Not reliably. It’s best used to compare models within the same category.
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